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Thursday, January 29, 2015

NYC subway becomes hot startup ad spot (upstart)

Carly Zipp, a spokeswoman for Outfront Media, which sells the space for the MTA, said tech advertising really started up in earnest about two years ago as brands discovered its strength in reaching millennials....

MediaPost: The Real Reason Google Glass Failed

Wearable tech is all the rage — and yet Google killed off their Glass Explorers program last week. Why the sudden change in direction? Digital Trends offers a plausible theory: We humans will wear almost anything as jewe...

Wednesday, January 28, 2015

How AdSpace uses Shazam to enhance DOOH campaigns

Looking for a way to extend your brand’s message from our Smart Screens to the screen that matters most to consumers, their mobile device? Why not hit them up through a mobile app that is most likely not only already in...
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