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Tuesday, April 15, 2014

OVAB Europe Events, London

London Digital Signage Week (May 12-16, 2014) is most definitely taking on a life of its own. Word reaches us that OVAB Europe are set to announce, a likely members meeting, and their own event week beginning May 12 in London...

London Digital Signage Week

London Digital Signage Week which takes place May 12-16, 2014 includes events for retail, employee communications, digital out of home and of course digital signage....

Lyle Bunn: how to improve your digital signage content

Digital signage hangs on one single word — "benefit" and it is content, the media presented on digital signage, that delivers this benefit once the technology infrastructure is in place. But the quality of content and the m...

At 9:50 AM from www.digitalsignagetoday.com · 0 Comments

Monday, April 14, 2014

OOH consumers are more attentive

15 April 2014 LONDON: British out-of-home consumers have a significantly higher level of alertness than those in-home, according to new research. An experiment conducted by consumer insight company COG Research and Dr Ama...

Media Post: DOOH Revenues Rise 13% In 2013

While the Internet is still the fastest-growing medium with a 15.7% increase in 2013, digital out-of-home video isn’t far behind. Total advertising revenues increased 13% from $840 million in 2012 to $950 million in 2013, a...
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