Digital Signage Pulse

The only multi-source, fully searchable archive of major digital signage and DOOH news and resources

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Posterscope Did NOT Back ADstruc’s Integration With Mediaocean

Posterscope denies it is backing ADstruc. A Clarification has been published here. While it’s not quite the out-of-home equivalent of the online industry’s real-time trading systems, outdoor media just took another s...
  • 3:33 PM
  • www.mediapost.com

Programmatic Comes to Out-of-Home Ads

Programmatic ad buying is slowly filtering down to more “traditional” channels like radio and out-of-home, too. This week Xaxis announced inventory across more than 100,000 digital out-of-home screens is now available ...
  • 3:24 PM
  • www.digiday.com

Xaxis Adds Digital OOH To Its Programmatic Buying

The programmatic ad buying space appears to be heating up. First, there was Vistar Media, which Sixteen:Nine profiled recently. Now there is word, via Digiday, of another firm spraying this ad territory. Xaxis says it h...
  • 3:50 AM
  • www.sixteen-nine.net

The future of retail – putting the ‘custom’ back in customer

by Ajay Chowdhury, Chairman of ComQi Ten years ago the received wisdom was that cinemas were dead. The rise of Blu-Ray, home surround sound, 50/60/70 inch screens in the home and the fall in DVD prices as contrasted with the...
  • 12:09 PM
  • www.digitalscreenmedia.org

Food For Thought Re: Digital Signage in Food Service

Some thoughts on the Food Service vertical as this blog joins the Mile High Club. No, not THAT Mile High Club, the one where the blog gets written online while at altitude. En route to the National Restaurant Association annu...
  • 10:42 AM
  • www.realdigitalmedia.com

U.S. Still Largest Digital Out-of-Home Market; China Chases

According to a new report from PQ Media, the Global Digital Out-of-Home Media Forecast 2013-17, global DOOH revenues will grow at a slightly accelerated 12.6% in 2013, as global economies stabilize and DOOH operators move f...
  • 3:02 PM
  • www.mediapost.com

75% of US Adults Notice Out-of-Home Ads

The majority of US adults are exposed to and notice out-of-home advertising, according to a new 2013 Arbitron Out-of-Home Advertising Study. While it doesn’t separate traditional from digital out-of-home, the study found ro...
  • 1:00 AM
  • www.dailydooh.com

AUVIX And IAdea Announce Distribution Partnership

AUVIX has become an official distributor of IAdea in the Russian Federation territory. Alexander Pivovarov, head of the Digital Signage Solutions department told us “Professional products offered by IAdea complement AUV...
  • 11:34 PM
  • www.dailydooh.com

Android For Digital Signage: A Closer Look At TargetR

The latest in our running series of closer looks at Android-driven digital signage solution providers is UK-based TargetR. Some 30 companies have introduced products based on the open-source Android operating system that is v...
  • 5:47 PM
  • www.sixteen-nine.net

Megapixels Are Boring. Let’s Talk Gigapixels

I’ve written several times before how our industry – and society at large, for that matter — needs to start planning for when gigapixel displays become commonplace. I’m convinced that’s going to happen much sooner t...
  • 4:22 PM
  • www.dailydooh.com

DSA Names New President, Exec Officers

The Digital Screenmedia Association (DSA) has elected a new president, officers and representatives for its digital signage, mobile and self-service kiosks councils, with the body now being led by Bill Lynch. Can’t sa...
  • 3:45 PM
  • www.sixteen-nine.net

Xaxis Introduces Xaxis Premium Programmatic Buying in Canada

Xaxis, the world's largest audience buying company, announced today the launch of Xaxis Premium in the Canadian market. The new programmatic buying solution provides advertisers with unparalleled access to premium digital inv...
  • 3:27 PM
  • www.financialpost.com

AVT’s New Automated Retailing Systems

AVT has announced new touch screen technology on its automated retail stores and a new division to target select industry sectors....
  • 2:51 PM
  • www.digitalsignageconnection.com