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Wednesday, April 1, 2015

Warc: Aussie out-of-home advertising hits new high

SYDNEY: Out-of-home (OOH) advertising revenues in Australia increased to a record AU$149.4m in the three months to March 2015, the latest industry data has shown. As measured by the Outdoor Media Association (OMA), a trade...

DSToday: 9 expert tips for ensuring video wall success

Video walls aren't cheap, so if you're going to deploy one it's probably a good idea to make sure you get your money's worth and do it right. Video walls are cropping up more and more on the digital signage landscape, from...

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Tuesday, March 31, 2015

JCDecaux: China’s Tech Power Brands Choose Outdoor

Technology is becoming the order of the day in China, as the 2015 BrandZ Top 100 Most Valuable Chinese Brands report revealed (Source: Millward Brown). The technology category currently contributes US$107 billion, or 23% of t...
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