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Digital Signage Market Analysis

Sunday, October 19, 2014

Saturday, October 18, 2014

Friday, October 17, 2014

Thursday, October 16, 2014

Are you spooked by the National Rail holograms?

A National Rail employee gestures you over with her index finger, then launches into her safety-enhancing spiel: “Please do NOT take luggage onto the escalator. Please use the elevators available.” Twenty seconds la...

Does digital signage software make any difference?

It’s 2014 and digital signage isn’t just for airports and malls anymore. Restaurants, hotels, offices and even retail stores are taking advantage of the versatility of digital signage in order to better inform and enterta...

Moscow changes its approach to urban advertising

On Oct. 9-10, communications experts from 30 countries gathered in Moscow for the World Advertising Summit. One of the major topics discussed at the event was how digital technology and advertising are changing the way cities...

Wednesday, October 15, 2014

Tuesday, October 14, 2014

Where will out of home advertising lead us?

As new forms of advertising come to the fore (especially via mobile devices), many have questioned the future role that OOH advertising will play. To begin with, a quick explanation on what OOH refers to: • OOH encompasse...
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