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Thursday, October 23, 2014

The Era of Android in Mobile Advertising Draws Near

Ready for a bold proclamation? “Anyone who works in mobile marketing will be familiar with the fact that Android is now by far the dominant operating system globally.” So says Julian Smith, head of strategy and innovati...

At 5:13 PM from www.mobilemarketingwatch.com · 0 Comments

Integrate with tech says Sorrell

LONDON: The future of the advertising industry lies in greater integration with other business functions, particularly technology, according to Sir Martin Sorrell. Addressing a party thrown to celebrate 50 years of Admap m...

Wednesday, October 22, 2014

Individual Customer Services on Wheels

Video-based digital signage and kiosk solutions are popular especially at airports. One of the leaders is Munich Airport’s InfoGate system which gathered interest from around the world. But all these solutions are fixed or ...

Riyadh on Track to Intelligent Street Signs

Finding the right street or house number can be a challenge in many countries. While living in Japan the author learned very soon that house numbers are assigned by the year of construction. Not very helpful when house number...

Infogate Systems attracts crowds

The live video terminals from Munich Airport subsidiary Infogate were a crowd pleaser at this year’s Gitex. Infogate showcased the digital signage solution with local partner Emaratech in the e-government section of Gitex. ...

ChinaDaily Report: Mobile advertising on a roll

The rapid increase in the use of mobile Internet technologies and smartphones has helped China become the fastest growing mobile advertising market in the world, an industry report said on Tuesday. Advertising expenditure on...

Tuesday, October 21, 2014

Astral OOH Chooses @AyudaSystems ’ Splash

Astral Out-of-Home has chosen Montreal-based Ayuda Media Systems’ Splash digital signage software CMS and player to manage the content, playback, and reporting of ALL its digital assets in Canada. Astral-Out-of-Home, a d...
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