AdWeek: What Media Planners Can Do to Reach Consumers Out of Home
DOOH is the only segment not threatened by mobile. In fact, both media activate and enhance each other. Together, they offer data maximization, customer impression targeting, multiscreen retargeting, consumers on the path to purchase, geofencing and attribution. […]
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Wed, Oct 19, 2016 at 2:55 PM
Wed, Oct 19, 2016 at 2:55 PM