How digital is transforming traditional OOH advertising (Campaign)
by Dan Dawson and Neil Morris, Grand Visual. Digital outdoor has transformed a formerly static and passive medium into one of the most dynamic in adland Not so long ago, the clever clogs at FCO Univas stuck a Ford Cortina on to a 48-sheet billboard to sell glue. It was brilliant, and our gobs were smacked. […]
campaignlive.co.uk
Tue, Jul 28, 2015 at 12:28 AM
Tue, Jul 28, 2015 at 12:28 AM