Australian-founded retail media platform Zitcha wins contract with Leroy Merlin in South Africa (AdNews)
Zitcha has been engaged by Leroy Merlin to manage its digital retail media ecosystem, including on-site, off-site and in-store media, using its automated platform to drive additional new revenues from brand advertisers and enhanced customer experiences through personalisation. […]
Mon, Mar 25 at 5:10 PM