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OUTFRONT Media’s 4th Quarter 2023 financials at a glance (Billboard Insider)

Reported revenues of $501.2 million up 1.3% or $6.5 million, for the fourth quarter of 2023 as compared to the same prior-year period. Transit and other revenues of $112.1 million down 4.4% or $5.1 million. Reported revenues of $501.2 million up 1.3% or $6.5 million, for the fourth quarter of 2023 as compared to the same prior-year period. […]

billboardinsider.com
Tue, Apr 9 at 3:44 PM

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Zetadisplay Back On M&A Train; Gets Foothold In UK Market Via Purchase Of Beyond Digital Solutions

Swedish-based solutions provider ZetaDisplay is back doing acquisitions, announcing today that it has acquired the UK-based integrator Beyond Digital Solutions, giving it a footprint in one of Europe’s more active markets. […]

sixteen-nine.net
Tue, Apr 9 at 3:41 PM

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Swedish digital signage tech provider ZetaDisplay acquires UK integrator firm Beyond Digital Solutions (Invidis)

The acquisition was fully funded by equity from Zetadisplay’s owner, Hanover Investors. Under the leadership of Managing Director Louise Richley, the British integrator Beyond Digital Solutions creates end-to-end concepts, including content, for digital signage spaces with national and international roll-outs. […]

invidis.com
Tue, Apr 9 at 3:41 PM

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Lamar Advertising’s Q4 2023 results at a glance (Billboard Insider)

Lamar recognized a net income of $149.3 million for Q4 2023 as compared to a net income of $66.1 million for the same period in 2022, an increase of $83.2 million. Net income per diluted share was $1.46 and $0.65 for the three months ended December 31, 2023 and 2022, respectively. […]

billboardinsider.com
Mon, Apr 8 at 11:50 AM

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CEO of Place Exchange hopes obtaining MRC accreditation will increase trust in OOH industry’s impressions measurement (Billboard Insider)

Ari Buchalter, CEO, Place Exchange. We’re the only major advertising channel that doesn’t yet have an MRC standard and accredited measurement solutions against that…. […]

billboardinsider.com
Mon, Apr 8 at 11:44 AM

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From QR codes and augmented reality to 3D anamorphic displays – innovations in DOOH advertising (Panel discussion video, 59:43)

In this episode of the ADOTAT Show, we explore the world of Digital Out-of-Home (DOOH) Advertising with Barry Frey, the CEO and President of the DPAA. Featured Guests: Sean McCaffrey, CEO of GSTV, Mark Kidd, Executive Vice President at Captivate, Sarah Parkes, Chief Operating Officer at Talon Outdoor, Blake Sabatinelli, CEO of Atmosphere. […]

youtube.com
Mon, Apr 8 at 11:41 AM

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Esports Talent Managers SK Gaming Open Screen-Filled German HQ (16:9)

This is the new Cologne, Germany headquarters building of the e-sports company SK Gaming GmbH, a three story space loaded up with Sony pro ... […]

sixteen-nine.net
Mon, Apr 8 at 8:27 AM

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Kaleidescape To Provide Alternative Content Delivery Platform for Cinema (Commercial Imtegrator)

Kaleidescape’s secure media platform will provide operational ease by enhancing flexibility and scalability for exhibitors. […]

commercialintegrator.com
Mon, Apr 8 at 12:10 AM

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Pattison Outdoor expands reach via acquisition of Outdoor Exposure’s static and digital assets in Ontario

SUDBURY, Ontario, April 05, 2024 -- PATTISON Outdoor Advertising, a Canadian Out-of-Home ad operator, has acquired Outdoor Exposure, an outdoor advertising company in Northern Ontario. The acquisition will see 79 outdoor faces added to PATTISON’s Ontario inventory, in both static and digital poster formats. […]

Pattison Outdoor
Sun, Apr 7 at 8:44 AM

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Less Is More: Terrific OOH/DOOH Campaign For British Airways Just Shows People Looking Out Jet Windows (16:9)

Splashy visual illusions that seemingly make products and characters pop a little out of big billboards, to hopefully grab the attention of the public, ... […]

sixteen-nine.net
Sun, Apr 7 at 8:41 AM

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OOH Ad Sales: What Can the Farmer Teach Us About Selling? (Billboard Insider)

Lisa and Dan Nausley. If the farmer omits any of the five steps, he eliminates the possibility of a successful harvest. If they scrimp on any step, they significantly diminish the chance of a successful harvest. […]

billboardinsider.com
Fri, Apr 5 at 11:20 AM

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Quotes from Day 2 of the IBOUSA Spring 2024 Conference (Billboard Insider)

John Barnes of Barnes Advertising on the importance of having a succession plan for your out of home company. I was on vacation in Florida and had a lump on my neck. The doctor said I had 6 months to live. […]

billboardinsider.com
Fri, Apr 5 at 11:15 AM

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80 and 90 mph winds destroyed several billboard structures in West Virginia (Billboard Insider)

Bill Lodzinski, President of WV Outdoor: “Unfortunately,This was our company. We had several structures destroyed completely. Four catastrophically and several others in various stages of damages. […]

billboardinsider.com
Fri, Apr 5 at 11:13 AM

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Recap of IAB Australia and OMA’s “Powering Digital Out of Home” Conference

Session: OOH Channel Value in the Omni Channel World. The evolving landscape of programmatic DOOH was explored, highlighting its growing prominence and versatility. Embracing programmatic OOH not only offers flexibility but also fosters the development of specialised skill sets essential for navigating the omnichannel advertising sphere. […]

linkedin.com
Fri, Apr 5 at 11:11 AM

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Big Times Square Billboard Makes Selfies Part Of Visual Illusion Creative For Beauty Brand Campaign (16:9)

You can only see so many products and animated characters kinda sorta popping out of big LED billboards using visual illusions. Most tend to ... […]

sixteen-nine.net
Fri, Apr 5 at 6:57 AM

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