AdAge: By the Numbers: Coca-Cola’s Times Square Billboard
Coke has been advertising in New York's Times Square for 97 years, but never as big—and bold—as it is now. Its new billboard, touted as the world's first 3-D robotic sign, will hover over the tourist mecca. Composed of more than 1,500 LED screens, its content is programmed by time of day. […]
adage.com
Tue, Sep 12, 2017 at 4:30 PM
Tue, Sep 12, 2017 at 4:30 PM