Experiential OOH campaigns get buzz, but do marketers care? (eMarketer)
Exterion has launched Exterion Live. However, studies have found experiential marketing a fairly uncommon tactic for launching new products or services. Among senior marketers polled in the UK in October 2016 by communications firm Five by Five, only one-fifth used it. […]
emarketer.com
Fri, Aug 11, 2017 at 4:58 PM
Fri, Aug 11, 2017 at 4:58 PM