By Riddhima Talwani. Pacific Equity Partners (PEP) has made an unsolicited takeover bid to acquire oOh!media for $1.40 per share. That is a premium of 64.7% from its last closing prices of $0.85 and values the media firm at around $747million. […]
Tom Fogden. When PEP began its overture to oOh!’s shareholders, it reportedly found a base willing to listen at that price. But the board isn’t convinced. […]
Tim Burrowes: Ooh Media may be about to leave the ASX, with the outdoor media company informing the market this morning that Pacific Equity Partners has made an offer to buy the company. The bid comes three months after Nine completed the purchase of one of Ooh Media’s biggest rivals QMS. […]
By Debbie Williams. For many business storefront owners, attracting new customers feels harder than ever. Online ads, social media, and promotions are still important, but they’re also crowded, expensive, and easy to ignore. […]
The Out of Home Advertising Association of America released its annual 2025 OOH Facts & Figures Ad Spend Performance report, a look at category spending, format growth, and overall industry trends, alongside its 2025 MegaBrands Report, which ranks the nation’s largest out of home advertisers and highlights the brands and emerging categories shaping the future of the medium. […]
invidis regularly reports on the global heavyweights of the digital signage software market. A small group of platform providers controls millions licenses worldwide and sets much of the industry agenda. Yet despite their scale, these market leaders are far from dominant. […]
By Pamela Winikoff, AVIXA Freelance Writer. InfoComm 2026 has replaced passive product displays with interactive, human-centered environments. Moving away from technology for technology’s sake, InfoComm 2026 focuses on practical, real-world applications. […]
Charley McIntyre, Owner, Bullfrog Outdoor. What does selling outdoor mean to you? Make a friend. […]
Dave Haynes: Blanket statements don’t tend to hold up against scrutiny, so I was intrigued when a guy who has been in and around the digital signage industry for more than 15 years put up a post online suggesting this is a dead business walking. The argument Niko Sagiadinos made is that “digital signage is a zombie industry that survives only because customers don’t know any better. […]
by Florian Rotberg: The US cybersecurity agency CISA has once again issued a warning about security vulnerabilities in digital signage infrastructures. Among the affected systems is Samsung Magicinfo, a widely used digital signage platform. What makes this case particularly concerning: the exploited vulnerabilities are not new. […]
By The Drum, Editorial: We caught up with Sean Crawford at The Drum’s Commerce Media Global Leaders Forum in Miami, fresh off a panel where he’d issued a warning that cut through the usual optimism: retail media’s biggest opportunity – the store – is also the one nobody has properly cracked. […]
By Cameron Clarke, Editor, The Drum. Retail media’s next phase will be shaped less by the size of a retailer’s ad network than by whether marketers can understand, measure and justify spending with it. […]
For decades, digital signage has been defined by its ability to broadcast on bigger screens with sharper images and faster networks. But a fundamental shift is now underway. Screens are no longer passive display endpoints; they are becoming intelligent, responsive, and contextually aware systems. […]
Jonathan Pert, Commissioning Editor at Link Publishing. This feature explores the breadth of digital solutions available to the market, delving into perspectives both from the manufacturers of the solutions and the sign-makers utilising them in visual displays. […]
Out-of-home (OOH) gives luxury brands a far greater return-on-investment (ROI) than any other advertising channel, according to new data from econometrics agency Independent Marketing Sciences (IMS). […]
