Monday, September 7, 2026

Editors’ Picks

Sunday, September 6 Sun, Sep 6

Kiosks, signage, identity, AI, payments, EV charging and accessibility—are becoming parts of the same connected infrastructure (Craig Allen Keefner via Linkedin)

Craig Allen Keefner. Digital signage is being reshuffled: The sale and repositioning of Scala raises an important question for customers outside retail. As Scala moves toward a more retail-first strategy, healthcare, higher education, corporate, government and transportation customers need to consider whether the future product roadmap will continue to be designed around their requirements. […]

linkedin.com
Sun, Sep 6 at 8:13 PM

Telecom giant KT takes over the operation of digital signage advertising across approximately 3,000 CU convenience stores in South Korea (Invidis)

by Florian Rotberg. Following in the footsteps of Deutsche Telekom, Verizon and other telecom operators entering the retail media space, Korea’s KT is strengthening its position in the rapidly growing RMN market through a new partnership with BGF Networks, operator of the CU convenience store chain. […]

invidis.com
Sun, Sep 6 at 7:56 PM

Swiss Post’s 2021 acquisition of DooH specialist Livesystems is now under review (Invidis)

by Florian Rotberg. Following a Federal Supreme Court ruling, Switzerland's postal regulator PostCom must now examine whether the 2021 takeover complies with Swiss Post's legally defined public mandate. The Swiss out-of-home industry is witnessing an unusual public confrontation between one of the country’s largest state-owned enterprises and private sector media operators. […]

invidis.com
Sun, Sep 6 at 7:51 PM

Friday, September 4 Fri, Sep 4

Display manufacturers are increasing investments in upgrades to existing factories rather than building new ones (Invidis)

by John Berkovich. According to research from Omdia, incremental investments — including equipment replacements, production improvements and additional capacity at operating plants — are expected to represent nearly 40 percent of total flat-panel display equipment spending in 2027. That would be a record share and more than triple the 12 percent recorded in 2024. […]

invidis.com
Fri, Sep 4 at 7:10 PM

US digital billboard maker Daktronics achieves 7.1% growth in sales, to $234.6 million, in most recent quarter (Billboard Insider)

Sales of $234.6 million, 7.1% growth from $219.0 million in the first quarter of fiscal 2026, despite one less week Operating income of $24.9 million, 7.2% growth from $23.3 million in the first quarter of fiscal 2026, operating margin of 10.6% Diluted earnings per share (“EPS”) of $0.40, up 21.2% from $0.33 in the first quarter of fiscal 2026, representing the highest quarterly diluted EPS in the past 12 quarters Operating cash flow of $31.4 million, compared to $26.1 million in the first quarter of fiscal 2026, resulting in period-end cash balance of $154.6 million net of $4.4 million share repurchases New orders(1) for products and services of $191.8 million, compared to $238.5 million in the first quarter of fiscal 2026, reflecting the timing of a few substantial orders expected to be booked in the second quarter of fiscal 2027 Product backlog(1) of $311.3 million for the quarter, compared to $360.3 million at the end of the first quarter of fiscal 2026, marking the sixth consecutive quarter-end with product backlog(1) exceeding $300 million. […]

billboardinsider.com
Fri, Sep 4 at 7:06 PM

Thursday, September 3 Thu, Sep 3

In both the US and Canada, out-of-home is outperforming nearly every other advertising sector, yet measurement is still a hurdle (Invidis)

by Antonia Hamberger. Record revenues, growing programmatic spend, and new measurement standards: the US and Canadian OoH markets are laying the groundwork for the medium’s next phase of growth. While much of the media industry is grappling with slowing growth, OoH stands out as one of the market’s rare success stories – a trend mirrored across much of the world. […]

invidis.com
Thu, Sep 3 at 10:48 PM

UK’s out-of-home advertising reports +12.7% growth in revenues in Q2 2026 (Outsmart)

Outsmart, the trade body for the Out of Home (OOH) advertising industry reports OOH advertising revenues for the first quarter of 2026 total £402.6m, an increase of +12.7% compared to the same period last year. The figures, collated by PwC, reveal that Digital OOH revenue grew +14.6% and Classic OOH grew +8.8%. Digital’s share of revenue in Q2 was 68%. […]

outsmart.org.uk
Thu, Sep 3 at 10:41 PM

A competitive analysis of the global OOH, DOOH, and agentic advertising technology landscape in 2026 (Research Gate)

Suraj Prakash, Product manager at Moving Walls. The out-of-home (OOH) and digital out-of-home (DOOH) advertising technology sector underwent substantial consolidation between 2023 and 2026, with several previously independent supply-and demand-side platforms absorbed into larger telecommunications, advertising-technology, and out-of-home infrastructure organizations. […]

researchgate.net
Thu, Sep 3 at 10:21 PM

Wednesday, September 2 Wed, Sep 2

The psychology of colour in billboard advertising (OOH International)

Red for Bold and Energetic Creative: Red creates a strong visual presence and is commonly used in campaigns that want to communicate energy, excitement or urgency. On a billboard, it can work as a dominant brand colour or as a focused accent around an important element such as a headline, product or promotional message. The surrounding colours need to support readability. […]

oohinternational.co.uk
Wed, Sep 2 at 6:55 PM

Broadway Collides with Madison Avenue – Bringing The Book of Mormon to the DPAA Global Video Everywhere Summit

Live Broadway performance joins Newsmaker and Author Anthony Scaramucci, C-Level Agency Execs from Mediahub and Stagwell, and CMOs from American Eagle Outfitters, Expedia, Hisense, Microsoft, and Major League Soccer for “Real Connections” at The 14th Annual Global Video Everywhere Summit in NYC on October 13. […]

dpaaglobal.com · Promoted content
Wed, Sep 2 at 2:00 PM

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