SNA Displays’ digital signage network at The Battery Atlanta was awarded Retail & Hospitality Project of the Year by a panel of judges for AV Awards Americas. […]
by Collin Colburn. After five years as one of marketing’s fastest-growing areas, retail media is transitioning from its early growth phase to maturity. IAB’s latest ad spend study projects the industry will grow by 12.1% in 2026. […]
By Kimeko McCoy. It’s been more than a year since the ink dried on Walmart’s Vizio acquisition. At the IAB NewFronts last week, the retailer finally lifted the veil on what the deal means for advertisers — though marketers say its measurement and attribution capabilities remain a sticking point. […]
The Outdoor Media Association's Grand Prix accolade has been awarded to Howatson+Company for the campaign, 'If You Can Take It, It’s Yours' created for Selleys. The winners of the 2025 OMA Creative Awards were unveiled at a luncheon event held at Centennial Homestead in Moore Park. […]
JCDecaux SE (Euronext Paris: DEC), has signed an agreement to acquire VISTA COMMUNICATIONS Inc., a Japanese company specialising in advertising on taxi shelters, based in Tokyo, Japan. The agreement was signed on March 30th, 2026. […]
by Murray Swart. The City of Cape Town is likely to widen its crackdown on illegal outdoor advertising after securing a Western Cape High Court victory over a non-compliant billboard along the N2, in a ruling that strengthens enforcement efforts against operators who breach approved conditions. […]
Seoul’s city government has introduced tighter brightness limits for outdoor digital billboards, responding to complaints about glare and growing concerns about the impact of bright screens on drivers, pedestrians, and the nighttime urban environment. […]
HOLLYWOOD, CA—Out-of-home specialists Orange Barrel Media retrofitted static signage between the famous Rainbow Bar & Grill and Roxy Theater in West Hollywood with digital signage from SNA Displays. The vertical display employs a 10 mm pixel pitch from the display builder’s EMPIRE™ Exterior line of LED video technology. […]
With this acquisition, Adams Outdoor Advertising adds 118 billboards including 3 digital billboard faces across key northern Indiana markets, including: Fort Wayne; South Bend; Elkhart; Goshen; Warsaw; Michigan City. “This acquisition builds on an already strong foundation for Adams in the region,” said Kevin Jones, CEO of Adams Outdoor Advertising. […]
“Early 2025 economic uncertainty hurt our overall growth for the year, but we did end the year with stronger results (organic revenue growth was 2.7% in the 2nd half of the year) and a starting order book for 2026 that looks promising” was how Boston Omaha’s 2025 Shareholder Letter described Link Media Outdoor’s 2025 performance. […]
AUCKLAND, Today: Household name brands are running the worst outdoor ads in the world. They didn’t brief them, nor approve them, but they’re out there damaging their brand every day. A study published in the Journal of Business Research*, and validated for the local market by Nielsen, shows that when a brand appears as litter, people are willing to pay less for its products. […]
By Park Ung. City government takes action after light pollution complaints. The Seoul Metropolitan Government has set stricter nighttime brightness limits on large LED billboards across the capital in response to concerns over visual fatigue among pedestrians and drivers. […]
Nine Entertainment Co. (Nine) has completed its 100 per cent acquisition of QMS Media (QMS), marking a definitive shift in Nine’s portfolio, and positioning the group as Australia and New Zealand’s first fully integrated, digital-first media powerhouse. […]
The Chinese display manufacturer and the Japanese electronics group have now entered into legally binding definitive agreements that cover a wide-ranging collaboration in home entertainment, including digital signage and professional visual solutions. Under the agreement, Sony will carve out its entire home entertainment business into a newly established subsidiary. […]
NEW YORK, March 31, 2026 -- Geopath, in partnership with the Out of Home Advertising Association of America (OAAA), today announced a major step forward in modernizing audience measurement for Out of Home (OOH) advertising with the development of a next-generation measurement platform. Ipsos has been selected to support an industry pilot launching in the second half of 2026. […]
