An overview of the Irish OOH market and trends in 2021 by PML Group (AdWorld)
Sophie Hamilton, PML Group. 2021 was a year when advertisers re-engaged the core strengths of the channel to build their brands through the medium’s potent combination of high impact classic panels, digital innovation at scale and attention-grabbing special builds. OOH got its swagger back, and here we showcase some of that great work from the past twelve months. […]
Sun, Dec 12, 2021 at 11:00 PM