The Drum: CEO of a new UK OOH ad operator shares perspective on how 2020’s challenges have reshaped out of home
In this video, The Drum talks to Matthew Dearden, chief executive officer of Alight Media. What have been the major trends in out of home this year? A lot of real-time and near real-time data has come into the way we plan and buy. […]
thedrum.com
Fri, Dec 4, 2020 at 6:38 PM
Fri, Dec 4, 2020 at 6:38 PM