The Drum: CEO of DOOH dot com reviews the best innovation using dynamic data in digital out-of-home advertising this year
Andrew Newman, chief executive of DOOH.com. With brands wanting to remain in the public eye, non-essential retailers managing sporadic closures and essential retailers experiencing unprecedented footfall, this year has shaped the future of out-of-home more than any before. With an entirely different and unpredictable customer base, the out-of-home industry had to find unique ways to connect. […]
Wed, Nov 25, 2020 at 4:20 PM