The Drum: DOOH is among the strategies that help brands and retailers boost sales during the holiday season
A free subscription is required to read this article. Amid historic supply chain disruptions, a commercial market shifting to e-commerce at unprecedented speed and emerging technologies such as augmented reality sweeping our digital landscape, marketers require new approaches to winning over consumers during the holidays, argues Yahoo’s chief business officer Iván Markman. […]
Mon, Dec 6, 2021 at 10:36 PM