Mobile research specialist MFour launches OOH Benchmarks tool to help advertisers measure the effect of outdoor campaigns (MRWeb)
MFour uses GPS technology to collect information at what it calls the 'point of emotion'; and offers the Surveys On The Go app, providing access to an all-mobile panel, and the MFourDIY survey tool. […]
mrweb.com
Wed, Oct 21, 2020 at 6:01 PM
Wed, Oct 21, 2020 at 6:01 PM