OOH buying platform AdQuick to manage ad inventory on Lyft’s cartop screens (PRNewswire)
AdQuick has signed a deal with rideshare giant Lyft to manage its cartop advertising on Lyft Halos in New York City and Lyft's Divvy bike share kiosk advertising inventory in Chicago. "Lyft's Halo cartop advertising technology enables brands to increase their reach in New York City with hyper-targeted, digital cartop advertising," said Michael Hudes, Head of Growth at Lyft Media. […]
Tue, Feb 2, 2021 at 8:08 PM