Schuh launches an AR campaign-game that involves physical stores, online and OOH advertising (Campaign)
The "Schuh sneaker hunt" will challenge consumers across London, Manchester, Birmingham, Liverpool and Glasgow to explore their real-world surroundings on an interactive map to seek out a hidden "Schuh box", which can only be discovered within the game. Using smartphone technology, the box can be opened virtually to reveal a range of prizes, including a £1,000 Schuh voucher. […]
Mon, Sep 6, 2021 at 12:14 AM