Population datasets provider Veraset Joins DPAA
Veraset provides raw and pre-processed population datasets. The data can be used for attribution and measurement across mobile, connected TV, and Out of Home. “The out of home channel is one of the fastest growing media sectors, and we think there is a clear opportunity for population movement data to drive deeper understanding of the space,” said Parker Ence, CEO of Veraset. […]
Mon, Nov 8, 2021 at 3:32 PM