Hopefully, posts about riots and looting are not going to be a regular feature here, but here is a second story today of rioting and unrest – this one from South Africa. […]
Visual Art, a digital signage provider in Stockholm, Sweden, is entering the Australian market with deployments at 7-Eleven convenience stores. Working with a local supplier, Visual Art's software CMS Signage Player have been delivered to 7-Eleven stores across Australia. […]
Anthem began operations a few years ago in Colorado, but state and local incentives brought them to North Carolina towards the end of last year. “I would say we are one of the major suppliers of digital billboards here in the US,” said Marais. When Anthem began its operations in Elizabethtown, it employed around 17 workers; now, they have almost 40. […]
Out of home development expert Andy Goodman. The first part of the sign code I look at is the section that talks about prohibited signs. You want to know what they think of billboards or electronic signs. […]
Neil Bell, Owner, New South Outdoor. What data provider do you use for your digital billboards? For the last 12 of our total 36 digital units, I have used Solve Networks. […]
By Rajiv Raghunath. The Indian Outdoor Advertising Association (IOAA) in its Annual General Body (AGM) held today has elected unanimously new office bearers for the period 2021-23. […]
By David Kaplan. Now that consumers are congregating on the streets of major cities again, a resurgence of out of home ads appears to be following along. And direct-to-consumer marketers are particularly aiming to be out in front. […]
Under the liquidity contract entered into between JCDecaux S.A. […]
VSBLTY Groupe Technologies Corp. […]
by Kevin Damask. American Dream, New Jersey's 3-million-square-foot mega mall that houses a ski slope, waterpark, aquarium, several stores and a theme park, is building a large digital signage network to bring even more people through its doors. […]
By Hsing Wei, Director of Product UX & Design. Placemaking is a term often used in urban planning, real estate development, and architecture circles. Those interested in placemaking ask, how might we create vibrant public spaces that contribute to people’s health, happiness, and well-being? […]
It has been a few years since LED display manufacturer Daktronics waded into the smaller-format digital signage display sector with its acquisition of the Canadian software firm Adflow Networks, and now the content management software for giant LEDs and much smaller LCDs has been merged to a single product. […]
The sheer number of hair and nail salons out there – what strip mall have you seen that doesn’t have one? – has always made the sector attractive as a vertical for digital signage technology. It helps that these environments have lotsa wait time, high loyalty and all kinds of high-margin products and services to upsell. […]
By Louise Enright. The scale and impact that Out of Home delivers is well established. A passively consumed media that asks nothing more of the consumer than to be noticed, offering 24/7 visibility. […]
Mindshare UK won the Grand Prix, as well as the Retail and Ecommerce and Best Pivot categories at The Drum Awards for Marketing 2021, with its work for KFC. This fresh and self-deprecating campaign impressed the judges by leveraging a decades-old slogan to find humor in a difficult time. The challenge Covid-19 hit KFC hard. […]
