UK OOH trade body Outsmart says OOH is the most sustainable advertising medium
KPMG’s research found that out of all the media measured (Online, TV, Radio, Print and Email), the OOH industry produces the least amount of carbon emissions per impression. OOH represents 3.3% of the UK’s total advertising power consumption, and just 0.067% of all the power consumption in the UK. […]
outsmart.org.uk
Tue, Mar 26 at 12:10 AM
Tue, Mar 26 at 12:10 AM